Ep 243 · Asked by Chris Nolan ·
How do you decide when a company's story is 'done' and worth covering?
2 answers
The other signal is whether there's a why underneath the what. Plenty of companies got big; the ones worth four hours are the ones where the how-and-why teaches something transferable. If we can't articulate the playbook, it's probably too early.
Follow-up questions